Recent Posts
max max Publised a post “The Post-Contest Playbook: What Successful Brands Do After the Winner Is Announced”
max max Publised a post “Designing a Multi-Phase Contest Funnel That Converts in 14 Days”
iman@contestfactory.com Publised a post “9 Sweepstakes Lead Generation Ideas That Work”
Extrinsic vs. Intrinsic Motivation in Gamification Marketing: A Short Guide It’s easy to see why so many industries use gamification to market products and services online. This interactive strategy encourages user engagement while communicating vital information. To deploy a successful gamification strategy, you must consider the relationship between extrinsic vs. intrinsic motivation. Marketing specialists created...
Sweepstake Marketing: The funnel before the funnel Sweepstake marketing is used for a very specific reason, and that reason only; that’s to collect names and emails. While sweepstakes are as old as the day is long, the way we use the data is much different in today’s technology climate. Marketers used to have to use...
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