Solution

Generate Leads

Create a compelling reason for people to participate and share useful information.

Start with the objective

Shape the promotion around what you want to accomplish.

Lead generation promotions pair a clear value exchange with an engaging audience experience. Contest Factory helps shape the registration flow, promotional format, campaign services, and follow-up foundation around the information your team actually needs.

Relevant industries

Experience across audiences and markets

What this solution supports

Keep the experience focused on the business objective.

01

Invite qualified audiences to participate

02

Capture useful first-party information

03

Reduce friction in the registration experience

04

Create pathways for appropriate follow-up

Recommended products

Choose a format that supports the objective.

The right mix depends on the audience, campaign requirements, timing, and participant experience.

Sweepstakes

Turn attention into action with an easy-to-enter promotion built around your goals.

  • Grow a permission-based audience
  • Support lead generation and customer acquisition

Instant Win

Create an immediate moment of anticipation and reward.

  • Make registration feel interactive
  • Encourage repeat visits when campaign rules allow

Surveys

Capture first-party insight through an experience people can complete with ease.

  • Collect direct audience feedback
  • Qualify and segment participants

Trivia & Quizzes

Engage, educate, and entertain with interactive knowledge challenges.

  • Reinforce product or brand knowledge
  • Encourage repeat participation

Supporting services

Bring in the expertise the promotion requires.

Promotion Insights

Plan with practical guidance.

Explore educational content connected to promotional strategy, engagement, compliance, gamification, reporting, and execution.