Solution

Build Brand Awareness

Put your brand at the center of an experience people can join and share.

Start with the objective

Shape the promotion around what you want to accomplish.

Awareness campaigns work harder when audiences can participate. Contest Factory combines branded creative, promotional technology, social or referral mechanics, and campaign operations to create experiences designed to be discovered, understood, and remembered.

Relevant industries

Experience across audiences and markets

What this solution supports

Keep the experience focused on the business objective.

01

Introduce a brand, product, or campaign theme

02

Encourage voluntary sharing and discovery

03

Create branded audience participation

04

Collect signals that can inform future engagement

Recommended products

Choose a format that supports the objective.

The right mix depends on the audience, campaign requirements, timing, and participant experience.

Sweepstakes

Turn attention into action with an easy-to-enter promotion built around your goals.

  • Grow a permission-based audience
  • Support lead generation and customer acquisition

Hashtag Contests

Turn social posts into a moderated, branded campaign experience.

  • Lower the friction of social participation
  • Increase campaign visibility through participant sharing

UGC / Photo & Video Contests

Turn customers into content creators and active brand participants.

  • Collect authentic customer content
  • Increase time spent with the campaign

Gamification

Use game mechanics to turn passive audiences into active participants.

  • Make participation feel rewarding
  • Increase interaction during events or training

Promotion Insights

Plan with practical guidance.

Explore educational content connected to promotional strategy, engagement, compliance, gamification, reporting, and execution.