Search
Close this search box.
Search
Close this search box.

Navigating the Shifting Tides: Emerging Trends in Programmatic Advertising

The landscape of programmatic advertising is undergoing significant shifts, especially with the decline of third-party cookies, sparking discussions about its future trajectory. Despite these changes, programmatic advertising remains a pivotal tool in digital marketing strategies, poised for evolution. Recent figures indicate robust growth in programmatic display ad spend in the US, with estimations reaching...

Read more

Elevate Your Sales Strategy for Success

Sales Strategy That Delivers Bottom Line Success In the digital age, successful sales strategies are often characterized by a sophisticated blend of marketing tactics that span the entire sales funnel. From the top-of-funnel marketing efforts aimed at broad audience engagement to the more focused approaches like webinars and drip campaigns, each element plays a...

Read more

Amazon Direct: Your Ultimate 2024 Holiday Strategy Guide

How to Take Home Amazon Direct Market Share This Holiday Season Building a successful Amazon direct sales strategy for the 2024 holiday season involves a combination of effective planning, optimization, and marketing efforts. Our expert Amazon Direct marketer developed this comprehensive guide to help you navigate selling your products to consumers during the 2024...

Read more

Recession Proof: Media Strategies that Survive Tough Times

Media strategies during a recession differ significantly from those employed during a booming economy due to shifts in consumer behavior, market dynamics, and budget constraints. Media buying during a recession requires a strategic and adaptive approach to navigate economic challenges. Develop your recession-proof media buying strategy with this comprehensive media buying guide. Media Cost...

Read more

The Ultimate Social Media Playbook

The Ultimate Social Media Playbook Developing a comprehensive social media strategy is crucial for achieving your business goals and building a strong online presence. Here are some of the top items to consider when creating a social media strategy. Clear Social Media Objectives and Goals: Define specific, measurable, achievable, relevant, and time-bound (SMART) goals...

Read more

Refining Your Funnel for Improved Profit

  Refining Your Funnel for Improved Profit Marketers employ a variety of tactics to expedite the sales funnel and guide prospects through the buying journey more quickly. Here are the top 10 ways marketers can achieve this: Segmented Email Drip Campaigns: Marketers use email drip campaigns to send a series of targeted, automated emails...

Read more

2024 Marketing Budget: How Much Should You Spend on What?

  2024 Marketing Budget: How Much Should You Spend on What? As the landscape of marketing continues to evolve, understanding how to create and allocate your budget effectively is paramount. In the ever-changing world of marketing, it’s essential to adapt to shifting trends and consumer preferences.  Let’s review the dynamics of crafting your marketing...

Read more

How to Design and Use an Effective Lead Funnel

Every business needs customers, but how do you find the customers who need your product or service and convert them from potential leads into loyal customers? You need a lead funnel. Lead generation and brand awareness are two strategies at the very top of a lead funnel to draw in your target audience and keep them...

Read more

Master Facebook Custom Audiences for CRO

  Facebook custom audiences are a targeting feature that allows businesses to create a specific audience based on their existing customer data. Custom audiences can be created using a variety of sources, such as email addresses, phone numbers, website visitors, and engagement with Facebook and Instagram content. By using custom audiences, businesses can deliver...

Read more

Meta Pixel: The Ultimate Guide

Leveraging the Meta Pixel for Conversion The Meta pixel is a piece of code that can be added to a website to track user behavior and conversions on that site. It allows advertisers to track the actions of users who have interacted with their ads on Facebook and then visited their website, and to...

Read more
Contest Factory

Engage Your Customers with Gamification and
You Will Have Them Lining Up for More!

SUBSCRIBE NOW

To gain more insights into our services and
stay updated with our blogs.

Please enable JavaScript in your browser to complete this form.

Engage Your Customers with Gamification and
You Will Have Them Lining Up for More!

SUBSCRIBE NOW

To gain more insights into our services and
stay updated with our blogs.

Please enable JavaScript in your browser to complete this form.